Sitraka Rakotoniaina
Artist & designer
Born in Madagascar and raised in Paris, Sitraka currently lives and works in London. He is an Artist and Designer whose body of works ranges from fictional science experiments to speculative objects and devices. His work explores our relation to science and technology, encompassing cultural and social implications, as well as the beliefs and values intrinsic to their development. With a focus on the possibility of transforming individual sensory experiences, Sitraka often uses the human body as vehicle to trigger people’s imagination. He ‘crafts’ narratives through the conception and fabrication of objects and uses their ‘aesthetic’ qualities and theatricality as the foundations enabling a physical form of storytelling. Sitraka studied Industrial Design and Graphic Design/Multimedia in Paris, and graduated from the Design Interactions course at the Royal College of Art. He has worked as an independent Interaction Designer since 2006, with stints at Wieden and Kennedy in London and Phillips Design in Eindhoven. He currently lectures at Ravensbourne in London, in the post graduate department and at the School of the Art Institute of Chicago, in the Designed Objects pathway of the AIADO department. His work has been shown internationally including venues such as the Victoria and Albert Museum, Venice Architecture Biennale, Saint-Etienne design Biennial, the Art Center College of Design. And recognised through awards and publications including D&AD, we-make-money-not-art, Axis Magazine, See Yourself Sensing by Madeline Schwartzman, etc.